Advertising and Marketing

For advertisers seeking to reach University audiences—students, faculty and staff, alumni or visitors—there are a variety of opportunities available in print, online and through special sponsorships.

OMC also works with UD units for external marketing and advertising efforts.  Those who wish to embark on such efforts are encouraged to reach out to OCM for additional guidance.   

april doughty

Marketing Operations Manager
 302-831-2925

Kamesha Medley

Advertising Coordinator
 302-831-4890

Nick Biasotto

Advertising Sales Associate
 302-831-4106

Advertising Opportunities at UD

UDaily

UD’s online news publication that highlights up-to-the-minute information on campus news and events.

Circulation: More than 200,000 page views per month

Format: UD’s online source for campus news and events

Publication schedule: Updated throughout the day, with new headlines e-mailed daily

Opportunities: Banner ads are available on UDaily stories.

rate sheet

Events @ UD

The University’s online events calendar

Viewers: Approximately 20,000 students, 4,000 faculty and staff, community members and anyone seeking information on campus events

Format: Online calendar that interacts with social media

Advertising opportunities: Banner ads are available on UD’s online calendar.

rate sheet

Magazine

The UD Magazine is our premiere print information source, distributed to more than 175,000 alumni, parents of current students, donors and friends of the University. The UD Magazine is a full-color publication that features alumni profiles, news from the colleges, updates on student and faculty research, and articles desinged to engage a broad readership through the unique stories that distinguish the University and its broader community.

Audience: UD alumni, parents and friends of the University

Format: Full-color magazine

Publication schedule: Three times per year

Content: Alumni profiles, faculty research, campus news, innovative courses, new buildings, sports and student news. “Class Notes” help alumni keep up with former classmates and lifelong friends.

Rate Sheet

Shuttle Buses 

Get your message seen by more than 750,000 riders annually.

Audience: More than 750,000 rides from students and their guests are taken on the shuttle buses each year throughout the campus, downtown Newark and local apartment complexes.

 

Interior Grab
Handle Advertising

Grab handles are located in the forward seating area of our buses. You’ll get 11 handles
(one in each of our 11 buses), giving your message
exposure to riders morning, noon and night. 

Rate sheet

Exterior Full Bus Signs

Your message on the outside of 11 UD shuttle buses

Rate sheet

Interior Bus Signs

Signs are posted inside all buses at eye level.
Two sizes of signs are available above the
windows (side and back). Your sign will be placed
in all 13 buses for a full year.

Rate sheet

Exterior Rear
Window Signs

You’ll get four full-view signs on the rear window
of our four buses that feature a rear window panel

Rate sheet

 

 

Family Guide

A must-have resource for the visiting families of UD students

Circulation: 5,000; distributed each summer at New Student Orientation and throughout the year at various campus locations

Audience: Families of existing and prospective students, campus visitors

Format: Full color, glove box-sized magazine

Publication schedule: Annually in early summer

Content: The Family Guide is filled with information on how to get around and what to do while visiting the UD campus.

Advertising opportunities: Full page and premium positions.

Rate sheet

Special publications address specific topics, such as summer camps and wellness. Contact advertising@udel.edu or 302-831-2791 for details.

Contact advertising@udel.edu or 302-831-2791 for details.