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Blue Hen Says launches student Twitter accounts
12:24 p.m., Oct. 8, 2012--University of Delaware Social Media’s Blue Hen Says Twitter account is now more “for students, by students” than ever, with this fall’s introduction of the new Social Media Ambassador (SMA) Twitter accounts.
Representing a variety of majors and extracurricular activities, each SMA will use his or her own official Blue Hen Twitter account to tell the story of life at UD from a student’s perspective.
Ice cream on air
The SMAs will live-tweet during events, post photos and video, and communicate with fellow students through their Twitter accounts.
In addition to interacting with current students, the SMAs hope to attract prospective students with their Twitter accounts by giving future Blue Hens insight into life as a student at UD.
Article by Jamie Lawlor