March 21: Communication, leadership

Sandra French, expert on communication and leadership, to speak


11:55 a.m., March 21, 2013--The demand for leadership and communication skills has changed dramatically in recent years, and the University of Delaware Department of Communication is hosting a speaker to discuss the new skills and techniques needed for successful performance at school and on the job.

Professor Sandra French will present “Climbing the Leadership Ladder:  Communication Skills for Every Level” on Thursday evening, March 21. Sponsored by the department with support from Pearson Higher Ed publishers, French will speak at 6 p.m. in 130 Smith Hall.

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Increased competition in the job market and increased costs of recruiting and training employees have led to significant changes in job requirements. One of the most challenging expectations is that new employees possess communication skills geared toward immediate achievement.

These skills are also increasingly expected of students while still undergraduates. Leadership communication in all of these settings demands a high level of knowledge, skill and quick thinking.

Students often see leadership as something practiced by CEOs, but the communication skills are valuable at any stage of development. “The ability to engage effectively with others and present a coherent, articulate plan of action is at the heart of leadership communication practice,” said Tracey Holden, assistant professor of communication at UD. “We are excited that Dr. French’s expertise in this area will be the focus of her presentation to our students. While we discuss and practice these skills in our COMM 212 classes, Dr. French offers a focused, results-oriented approach for students to lead at every level.”

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