- Advertising
- Graphics standards
- Licensing & trademarks
- Policies and Procedures
- - Commercial Use Authorizations
- - Code of Conduct
- Securing Approvals on UD Apparel and Giveaways
- Licensing Advisory Committee
- About the CLC
- Licensing Process
- - Licensing Agreement Options
- - Current Licensee List
- University Marks
- - Primary Logo
- - Secondary Institutional Logos
- - Athletics Marks
- - Mascot Marks
- - Word Marks
- - Incorrect Logo Use Samples
- Frequently Asked Questions
- Reporting Unauthorized Use
- Public & media relations
- Photographic services
- Print communications
- Research, graduate & global communications
- Web communications
- Web standards
- YoUDee mascot program
Contacts
Katie Koziol
Collegiate Licensing Company
290 Interstate North Circle
Suite #200
Atlanta, GA 30339
phone: 770-799-3219
fax: 770-955-4491
kkoziol@clc.com
Keith Heckert
Senior Art Director and Trademark Licensing Manager
University of Delaware
Office of Communications & Marketing
105 E. Main Street
Newark, DE 19716
phone: 302-831-2791
fax: 302-831-4639
heckert@udel.edu
Follow this process when designing and ordering T-shirts, work shirts, hats and other giveaway items for your unit or department. All items bearing the University of Delaware name or marks MUST be created through a CLC-licensed vendor.
- Carefully consider the apparel item you’d like to purchase (e.g., color, style, fabric) and the look of the graphic(s) to be featured on it. Determine the quantity needed.
- Consult UD’s licensing website—www.udel.edu/ocm/licensing/index.html—for guidelines regarding colors, logos and marks that may be used. The site includes a link to the UD Brand Style Guide: www.udel.edu/daretobefirst/digital/UD_IdentyGuide_083011.pdf.
- If possible, create a color mockup of the item’s design.
- Consult UD’s list of licensees at www.udel.edu/ocm/licensing/licensees.html, and select 2–3 vendors that specialize in the type of item to be ordered. Contact the selected vendors for price quotes and choose the quote that meets your needs.
- Email Keith Heckert at heckert@udel.edu with a description of the item, how it will be used and the quantity to be purchased. Include a color mockup if you have one. Relay as much detail as possible in the description, including the logos to be used, if any.
- If the design meets all UD guidelines, it will be approved and you will be authorized to proceed to the next step with the vendor. Through an online approval website, the vendor will submit the mockup design to UD Licensing, indicating all colors and design specifications.
- You will handle all payments, pick-ups and other transactions directly with the vendor.
Special Note on UD Signage: All department and UD signage should be ordered through UD facilities.
UD Brand Style Guide (interactive)
UD Brand Style Guide (downloadable)
Securing Approvals on UD Apparel and Giveaways
UD Signage & Vehicle Brand Style Guide
For media Inquiries 24/7:
302-UD1-NEWS
(302-831-6397)
