- Advertising
- Graphics standards
- - Color models
- - Official UD colors
- - Apparel & product color
restrictions - - Official college colors
- - UD Brand Style Guide
(interactive) - - UD Brand Style Guide
(downloadable)
- Licensing & trademarks
- Public & media relations
- Photographic services
- Print communications
- Research, graduate & global communications
- Web communications
- Web standards
- YoUDee mascot program
Contact
Keith Heckert
Senior Art Director and Trademark Licensing Manager
phone: 302-831-2791
fax: 302-831-4639
heckert@udel.edu
Official UD Blue & Yellow ONLY
UD apparel, products, giveaways and merchandise all have restricted color usage requirements. This applies to both internal/campus use and external vendors. All products and apparel using any blue and yellow color combination MUST use the UD Official Blue and Yellow color equivalents (PMS 2945c Royal Blue and PMS 109c Yellow). Other blue and yellow combinations CANNOT be used, such as navy and yellow, light blue and gold, indigo blue and canary, etc. UD does not allow athletic gold garments (equal to PMS 116 or PMS 123) to be used at any time, including fashion color garments. All official yellow garments must be bright yellow equal to PMS 109c.
Fashion Colors
Fashion colors are allowed to be used on a limited basis. These are considered to be any color combination other than blue and yellow. i.e. pink and white, green and tan, navy and white, navy and tan, etc. UD does not allow athletic gold garments (equal to PMS 116 or PMS 123) to be used at any time, including fashion color garments. Fashion color combinations should be pre-approved through the Office of Communications & Marketing.
Follow this link for a step-by-step process on securing approvals on UD apparel and giveaways.
These restrictions apply to all internal and departmental use on apparel, giveaway items, products, etc. Please see Official UD colors section of this site for more details on specific colors. All products need to be created by a CLC-Licensed vendor. These vendors, when licensed, have access to all hi-resolution logos, color specs (including embroidery thread colors and fabrics) through Collegiate Licensing Company (CLC).
UD Brand Style Guide (interactive)
UD Brand Style Guide (downloadable)
UD Signage & Vehicle Brand Style Guide
Securing Approvals on UD Apparel and Giveaways
For media Inquiries 24/7:
302-UD1-NEWS
(302-831-6397)

