UpDate - Vol. 15, No. 39, Page 4
August 15, 1996
Call for papers on marketing

     Prospective participants are invited to present papers and
organize special panels for the Academy of Marketing Science's eighth
World Marketing Congress, to be held next June 24-27 at the Crown
Princess Hotel in Kuala Lampur, Malaysia.
     Faculty members from various schools in different regions of the
world will meet to share their latest research in marketing and
related fields. The meeting also will provide a venue for academicians
around the world to exchange information and ideas on research and
teaching and establish and strengthen networks among business faculty
as well.
     Ajay K. Manrai, business and economics, is program chairperson
for participants from North and South America. He can be contacted at
831-1770 or by e-mail at Manraia@udel.edu.
     Lalita A. Manrai, business and economics, is program coordinator
for special sessions and panels. She can be reached at 831-1775 or via
e-mail at Manrail@college.be.udel.edu.
     Papers, abstracts and special session proposals are due Nov. 15.
Decisions on papers and special panels will be made by Jan. 15.
Conference registration, hotel reservations, airline discount and tour
information will be available Feb. 15.