UpDate - Vol. 12, No. 24, Page 4
March 18, 1993
Up and coming

Pricing your product to maximize sales
     The next scholar in the College of Business and Economics lecture
series on "Managing Better in the 1990s and Beyond" will provide insight as
to how to make sound pricing decisions.
     Kent Monroe, professor of marketing at the University of Illinois and
a recognized authority on consumer behavior and pricing, will discuss
avoiding pricing practices that endanger profits at 3 p.m., Friday, March
19, in 118 Purnell Hall. Monroe's free public lecture will focus on the
managerial implications of making pricing decisions with an insufficient
understanding of behavioral theory.
     The lecture series is bringing scholars to the Newark area whose
research could provide practical information to area business managers.

Poetry reading to be held in Georgetown
     A dramatic reading of modern poetry will be held at 2:30 p.m., Monday,
March 22, in the lecture hall of the Higher Education Building on the
Delaware Technical and Community College campus in Georgetown.
     The free, public program, sponsored by the Delaware Tech/University of
Delaware Parallel Program, will feature Katerine Varnes, James Keegan and
Devon Miller-Duggan reading an assortment of modern poetry, including
serious, funny and critical poems.
     A reception will be held after the reading. For information, contact
in Gerogetown, Anne Colwell at 856-5400 or the Parallel Program office,
telephone 855-1657.

Slavic conference to be held on campus
     The 17th annual Mid-Atlantic Slavic Conference will be held from 8
a.m.-7:30 p.m., Saturday, March 20, in Clayton Hall. The keynote address,
"The Current Balkan Conflict: Causes and Consequences," will be given by
Ivo Banac, professor of history and master of Pierson College at Yale
University.
     Registration will begin at 8 a.m. For more information, call 831-1927.

Festival of films, videos on Tuesday
     The University will host the Black Maria Film and Video Festival on
Tuesday, March 23, at 4:30 p.m. and again at 7 p.m. in 140 Smith Hall. The
festival is free and open to the public.
     Representing independent producers from around the globe, the Black
Maria Film Festival is a traveling showcase for non-commercial film and
video artists. The festival's purpose is to support innovative, engaging
and original works by committed, explorational artists.
     The pieces included in this year's exhibition, selected from more than
900 submissions, have been called richly lyrical and visual as well as
explorational, socially relevant and inventively eccentric.
     The Black Maria Festival was initiated 12 years ago as a tribute to
the origins of motion pictures and Thomas Edison and his collaborators, who
built the Black Maria-the world's first film studio.
     For information on the screenings, contact Robert Straight, associate
chairperson and professor of art, at 831-4315 or 831-2244.