The Sport Management major is designed for students interested in a career in the over $200 billion sport industry. Sport Management majors will take essential business courses that will enable them to develop quantitative analysis skills and an understanding of essential business concepts and theories as well as courses that are specific to the Sport Management discipline. Sport Management courses include sport marketing, sport finance, legal aspects of Sport Management, ethics in sport, and international Sport Management. Students may also take elective courses in the areas of administration of intercollegiate athletics, sporting event and facility management, and media relations in sport. Students are required to complete a nine credit internship during their senior year and are encouraged to volunteer with the UD Athletic Department and other sport organizations during the semester and over summers. The goal is for students to gain as much practical experience as possible while also developing a professional network within the sport industry.
Employment opportunities for Sport Management graduates are diverse and rewarding. Opportunities include professional and minor league sports, intercollegiate athletics, high school athletics, international and national sport governing bodies, sport agencies, sport marketing and event management firms, sport facilities, national and international governing bodies, and businesses that use sports to market their products. There are also opportunities for graduates to launch entrepreneurial ventures. Within these environments, graduates can work in the competency areas of marketing; management; human resource management; facility operations; ticketing; sponsorship sales; publicity, media and community relations, and accounting and legal functions. Over time and through hard work, graduates can attain career goals such as athletic director, general manager, organization or team president, or owner of a sport related business. Also, graduates are prepared to pursue graduate studies in Sport Management, law school, and other disciplines.
Interested students are encouraged to stop by the department office, 004 Purnell Hall, 831-6680, email Dr. Matthew Robinson at email@example.com, visit the departmental website at http://www.lerner.udel.edu/departments/business-administration or contact the Alfred Lerner College of Business and Economics Office of Undergraduate Advising, 102 Purnell Hall, 831-4369.
Having a passion for sport is not enough to succeed in Sport Management. A student must be prepared to be challenged academically and to be committed to gaining practical experience outside the classroom. In pursuing a career in sport management, a student must not view sport as a hobby, but rather as a profession. Lastly, a student must be prepared to work hard to excel professionally in the highly competitive sport industry.
Sample Job Titles
|Bachelor's Degree/Entry Level
||*director of parks and recreation
||*business manager/sports teams
|*sporting goods sales/marketing
|*sports industry publicist
Check the Dictionary of Occupational Titles under section 187 for additional
- Participate in Internships,
Field Experience Placements and Alumni Mentor Network.
- Sample UD Field Experiences: Chesapeake Bay Girl Scout Council, Newark Parks and Recreation, Latin American Community Center
Some Employers of Sports Management Majors
*parks & recreation offices
*business and industry
*professional and semi-professional sports teams
*business and industry
Other Sources of Information
American Alliance for Health, Physical Education, Recreation and Dance (AAPHERD)
American Association for Physical Activity and Recreation
American Hiking Society
National Intramural-Recreational Sports Association (NRSA)
National Recreation & Park Association (NRPA)
National Wellness Institute (NWI)
NCAA Job Opportunities
North American Society for Sport Management
Sport Management Worldwide
Team Work Online
The Riley Guide
Resources for Finding Employment
Found at the main Career Services Center's Career Library (first floor):
- Blue Hen Careers -- Internships, Part-time, Summer, and Full-time Jobs -- All in one place
- Career Opportunities in the Sports Industry (CSE 346)
- The Sports Business Directory (CSE 350)
- Careers in Focus - Sports (CSE 355)
- Opportunities in Recreation and Leisure Careers (CSE 359)
- Opportunities in Sports and Fitness Careers (CSE 360)
- Careers in Focus - Coaches & Fitness Professionals (CSE 361)
- Extraordinary Jobs in Sports (CSE 363)
- Careers for Sports Nuts & Other Athletic Types (CSE 365)
- Outdoor Careers (CSE 485)
- Career Opportunities in the Nonprofit Sector (CSE 654)
- www.udel.edu/CSC/netresources.html CSC's Internet Resources
Further information including: Skills to Develop, Strategies for Contacting Employers, Graduate School Information, and where to get assistance is available in the CAREER LIBRARY located at 401 Academy Street.
Last updated: January 26, 2011 (CH)