"What do you know about our company?" Effectively
answer this question and you may win the second interview and/or job offer. Researching
companies before the interview is essential to your success.
The obvious first question is "what do I need to
know about the company?" The following is important information to obtain before
the interview:
- Size of the firm
- Potential growth
- Annual sales growth for the last 5 years
- Product line or services
- Potential new markets, products or services
- Competition
- Organizational structure
- Geographic locations
- Number of plants, stores, or outlets
- Recent items in the news
- People you know in the organization
Find out more about an organization
The list below contains a few really good
sources to start your employer research with.
- The organization's website. If you do know the web address search at
www.google.com or www.ask.com or your favorite search engine.
- Follow the guidelines in our handout, "How to Research a Company"
- Log into Blue Hen Careers
and research over 2,000 organizations in our database.
The University of Delaware Library subscribes to numerous databases that provide detailed information such as company profiles, industry reports, and news. Before an interview, it can be helpful to explore some of the following resources to gain an in-depth sense of a company’s strategic directions, and its place within an overall industry:
